The highly anticipated film Guardians of the Galaxy Vol. 3 debut has exceeded all expectations with its global opening weekend grossing an estimated $282.1 million. Despite concerns of uncertainty in Asian markets, particularly China and Korea, the film surpassed projections by earning $28.1 million and $13.6 million respectively. The international box office weekend total $168.1 million in 52 material markets.
The third installment of the Guardians of the Galaxy franchise has made a whopping 70% more than the first movie and is on par with the second, when comparing like-for-like numbers. If we remove China from the equation, the opening weekend for Guardians of the Galaxy Vol. 3 is 98% higher than the first movie and 13% above the second.
Debut: Disney/Marvel’s latest installment of the “Guardians of the Galaxy” franchise has exceeded expectations with a record-breaking global opening weekend of $282M, surpassing the previous films in the series.
All regions reported higher earnings than expected, thanks in part to strong word of mouth. The James Gunn-directed movie debuted as the number one non-local title in all markets except Japan, Saudi Arabia and Egypt.
In many markets, Guardians of the Galaxy Vol. 3 has outperformed its predecessors. It has grossed more than Guardians of the Galaxy in Italy, Spain, Australia, Japan, Korea, Brazil and Mexico. Chinese audiences gave the movie the highest social scores of any Marvel Cinematic Universe (MCU) release.
Guardians of the Galaxy Vol. 3 has become the top-grossing movie in the United Kingdom, Korea, Mexico and France, and China saw the highest earnings at $28.1 million. The film has also broken records in IMAX with $25 million from 1,550 screens in 82 markets, making it the biggest global score of 2023 for the format and the third highest for Marvel after Avengers Endgame.
The Super Mario Bros Movie Continues to Rake in the Cash
Meanwhile, Illumination/Nintendo/Universal’s The Super Mario Bros Movie has earned another $50.3 million in 79 offshore markets, bringing its worldwide total to $1.155 billion. It is now the fifth highest-grossing animated film ever and Universal’s second biggest movie to date.
In Japan, the movie experienced an uplift of 32% and held the number one spot, overtaking Avengers: Endgame, Cinderella, and Minions. The Super Mario Bros Movie also scored the best Children’s Day performance of all time for an animated title in Korea, earning a 16% increase.
The top five markets for The Super Mario Bros Movie are currently Mexico, the UK, France, Japan and Germany.
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Evil Dead Rise Drops 49%
Evil Dead Rise, which premiered last week, dropped 49% and earned $9.1 million from 63 markets. Its international cume is $60.7 million and its worldwide total is $114.8 million as of Sunday.
Guardians of the Galaxy Vol. 3’s strong opening bodes well for the future of the franchise, and it’s clear that audiences are still excited to see the Guardians’ intergalactic adventures unfold. Meanwhile, The Super Mario Bros Movie continues to break records and dominate international markets, while Evil Dead Rise struggles to maintain momentum.
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